Friday, November 12, 2010

"UNSTOPPABLE" - My Nutshell REVIEW

In 1994 we have a pulsating chase movie set up with a speeding bus that cannot go below 50 miles per hour, hurtling through crowded streets and even performing a jump to cross a break in the roads, with plenty of cop cars in hot pursuit, and the good guys trying their mighty best to rescue all unwitting hostages and save the day. That was Jan de Bont's Speed, and until this day I haven't found an equal playing on that one same gimmick, until Tony Scott's Unstoppable.


Granted this is no gimmick of course, as it's inspired by the real life incident in 2001 known as the "Crazy Eights" where a freight train, through the carelessness of man, gets to roll off along its tracks carrying too many cars and too much hazardous material, posing a danger to residents in towns that lie in its inevitable path, with the brakes off and the power on. For dramatic cinema this culminates to the train pulverizing everything thrown in its path in attempts to make it stop, even at the expense of a derailment plan costing millions of dollars in direct and indirect damages to people, property and the environment. We get plenty of screen time demonstrating just how mean this monstrosity of a train is, especially when it growls and rumbles loudly through the sense-surround audio in a decent cinema hall.


The film wastes no time setting up the blame game on those responsible for the debacle, and Tony Scott does what Tony Scott does best, weaving the material in his usual break neck pace of quick edits and cuts in presenting a film that, like a train, is set on reaching its destination on time in unrelenting speed, which worked surprisingly well at keeping you at the edge of your seat as events unfold. It seems Tony hasn't had enough of playing with trains yet with his last film being a remake of The Taking of Pelham 123, and here he reunites with leading actor Denzel Washington (third feature in a row after Deja Vu and the aforementioned!) who decided that it's probably more fun at the helm of a locomotive engine as an engineer, than coordinating efforts from inside a control centre, a job that falls onto the lap of Rosario Dawson's Connie, who provides that tension filled perspective from within the confines of the control room being the liaison between her troops on the ground, and the board room bureaucracy.


Lending additional eye candy is Chris Pine, who drops his Captain Kirk swagger to play a unionized train conductor, who provides some dramatic gravitas in being the new kid on the block with plenty of baggage, both emotionally through his battle against a restraining order from his wife and kid, and professionally deemed as some kind of a white horse riding on his last name, coming in to replace a bunch of experienced veterans at their game. 


The story by Mark Bomback had time to dwell fleetingly between workers protected by a union and those who aren't and standing to lose a bunch of benefits when they get the pink slip, and the fight between youthful energy and what practical, technical experience can bring to the table. The film celebrates the strengths different parties in an organization can offer, although reserving scathing comments through the characterization of those sitting in cushy offices during a crisis, making all the arrogantly wrong decisions because they can, and consciously making a choice not to listen to those they deem insignificant down the corporate ladder, preferring to resort to threats.


Outside of those moments is where all the action is, albeit there would be some if watching in a hall not equipped with proper sound, may think there's nothing interesting in watching a bunch of guys chase a runaway train. Truth is you'd probably get a kick out of the authenticity of the film, especially with the utilization of industry lingo that raises that sense of reality up a notch, putting you in the thick of the action as it unfolds. With the narrative also getting peppered by television newsreel presentations, it provides the feeling that you're witnessing everything live. 


If you're looking for a film that grabs you by the collar and never lets up from the get go, despite its predictability at times and how invulnerable you know the leads are, then this is the film for you, and it's difficult not to root anyone on in this Tony Scott film since you know what's at stake, the death defying stunts and to desire a favourable outcome. What works is that it's never about emerging as heroes, but the ability to harness one's skills and coming from wanting to do the right thing, despite the odds.
WATCH TRAILER HERE
Highly recommended, and I'll include this into my shortlist for one of the best, and a definite high adrenaline pumper amongst my favourites of the year. 


All aboard!

Friday, October 22, 2010

the Landing BASE of social media

Online rules of engagement are changing. Old school business approaches and methods are getting left behind for dynamic new mediums that offer more interaction and less broadcasting. Businesses and industries are realizing it’s no longer possible to simply say what you do – you need to say what you can do as well.

This is the dawn of social media as a true business outlet and there’s never been a better time to get in on the inside.

Look online at tools and applications like Twitter, Facebook, Youtube, Flickr and more and you’ll see both major and minor brands with a presence. With the amount of businesses taking a more active role in social media, it’s a fairly good guess that some of them will be your competitors.
So how do you keep up and make sure you’re not the one left in the social media wastepaper bin? How about getting to the HEART of social media?

Hear what’s being said

There’s a lot of conversations taking place that you won’t even be aware of until it’s potentially too late. Perhaps it’s the amount of conversations taking place that’s kept you away from social media in the first place – too much to take in with too little time. But is it really too much to take in if you filter out the conversations that affect you? And that small amount of time now could mean the extension of successful time for your business. Hear what’s being said and react accordingly – the benefits will be worth it.

Engage the conversation

Once you’ve filtered the conversation to look after your brand, it’s easier to then engage the conversationalists. Listen to what’s being said and involve yourself – whether it’s in support of a positive comment or in defense of a negative one. Show empathy over exclamation – get to understand what the problem is and work with the audience to resolve. A negative experience turned into a positive one is worth more than any PR or advertising blitz.

Acclimatize to your new surroundings

The single biggest “mistake” that most businesses make when taking their first steps into social media is rushing in headfirst and using old business methods to try and establish themselves. This might work in certain settings – old school still has a little sway left – but for the majority of social media use, it’ll just come across as too much too soon. Look at what’s happening around you and maneuver your strategy around what’s working. See who’s being successful, use their guidance and always be open to new practices.

Reach outside your core audience

Think about your business and the reasons why it’s successful – I’m guessing one of them is because you reached out to new markets outside your niche and targeted them with your products or services. After all, without growth comes stagnation. Social media makes it even easier to find other audiences to talk to.

Just because they don’t use your brand isn’t to say their friend doesn’t – wouldn’t it be great to get a new customer because their friend told them you were on Twitter, Facebook or other social media sites and networks? Keep thinking one step ahead to grow your userbase.

Transparency is key

You know the old saying, “Honesty is the best policy”? Take that with you into the social media arena and you’ll learn more and gain more than if you try being something you’re not. Your biggest fans are probably that because of how you’ve conducted yourself business-wise so far – why should you want to change that?

Be open, be clear, and be honest. False views have a way of coming back to haunt you when you least need or expect them to – truth and transparency are the perfect foils to any and every misquote. Keep it simple and keep it honest and you’ll find the respect of your audience, targeted and otherwise.

Most happy endings come from following your heart where it all begun – why should it be any different for social media?

Sunday, September 19, 2010

After GETTING OUT - GET BACK INTO THE GROOVE

Divorce can leave you reeling, but when you start to pick up the pieces of your life and decide to move back into dating, it can feel a bit strange. If you were married for a long time, you may even feel too intimidated to try dating again. Have no worries, you can jump back into dating and actually enjoy finding out about yourself and meeting other people in the process. The following list offers ideas on how to get prepared for dating, how to go about reconnecting and finding dates, and what to do when you actually start dating.


Re-establish Your Identity
Being a part of a couple for a while will certainly take some of your individuality away. Take advantage of this time after your divorce to find that individuality again. Learn new hobbies, find old friends, and treat yourself with respect. This list tells you how to do that and more.



  • Let go of the past. You will not be able to move forward until you resolve your feelings about the break-up of your marriage and the divorce. Once you work through these feelings, you’ll find yourself in a much better place to go on with your life.
  • Rekindle old interests. Did you have a passion for photography before you got married? Pick up that camera again. You may find that you can rediscover yourself through those interests you pushed aside during the marriage.
  • Find new interests. Maybe you’ve always wanted to learn how to paint or go kayaking. Taking up new interests now will help you rediscover qualities about yourself you may have forgotten. It will also get you out and meeting new people.
  • Learn to enjoy your own company. After living with someone for a while, it can be difficult to enjoy doing things alone. Find ways to have fun on your own.
  • Take care of yourself. If you’ve gained a few extra pounds, find a way to get some exercise. Eat healthily and take time to pamper yourself. If you feel good about the way you look and feel, others will too.
  • Lose the negative self-image. If you feel poorly about yourself, you are likely to attract people who will treat you badly. Make a list of your good qualities and remind yourself often of them. Work on building yourself up.
  • Develop new friendships. You don’t have to ignore your old friends, but often it is helpful to have a new network of friends who didn’t know you and your ex as a couple. New friendships and support systems can help ease your transition after divorce.
  • Reconnect with old friends. Track down old friends with whom you’ve lost touch over the years. Whether you find you’ve still got lots in common or you’ve both moved on, it will likely enrich your life anyway.
  • Volunteer. No matter if you have a lot of free time or almost none, there is some place you can volunteer your time. Devoting some time working for others is a great way to discover new things about yourself.
  • Start a new career. If you’ve been working in a job you hate or if you were staying at home with the children, after a divorce is a good time to start down a new path. Start taking steps to get you going toward that career you’ve always wanted. Perhaps you can go back to School, better yourself and enjoy LIFE. 
  • Facebook. Find your friends on Facebook, then share photos, play games like Scrabulous, and keep up with what’s happening in their lives. Facebook allows you to adjust privacy controls so that you can choose who sees your profile information.
  • MySpace. Like Facebook, MySpace allows you to connect with friends and stay current with their lives. MySpace offers music on the profiles and you can personalize your page to your liking.
  • Twitter. If you just want to keep your friends updated and know what they are up to, Twitter allows you to type in a short update that goes out to your friends. If you like getting messages on your phone, have the updates go directly there.  
  • Don’t talk about the divorce. Especially if you just finalized the divorce or it was particularly messy, the temptation to talk about the details will be strong. Resist the temptation and focus on the person across the table from you instead.
  • Show interest. You have accepted or asked someone on a date, so spend that time finding out about them. Try not to compare them to your ex, but find out what makes them unique and fun to know.
  • Don’t go too fast. The unexpected loneliness of divorce or the desire to fill a gap left empty by your ex may drive you to want to remarry right away. Instead, slow down and enjoy the chance you have to enjoy meeting others or reconnecting with your interests.
  • Relax. Leave your insecurities about being out of the dating scene at home. Have fun, enjoy your date, and you will find that your date will appreciate you for just being yourself.
  • Be accepting. Know that your date has also lived a full life that may not be exactly what you expect. Be accepting of the fact that your date may have commitments to children, debt from divorce, or any other number of factors that you might not have anticipated.
  • But don’t settle. Just because you are feeling lonely, don’t settle for less than what you deserve. A woman who always breaks your dates to be with her friends or a man who treats you with no respect are just not worth your time.
  • Be aware of old patterns. If you have a history of dating (or marrying) a certain type of person, learn how to break the cycle. Especially if your past choices have lead you to dangerous situations such as drug abuse or violence, seek help to learn how to get away from your old patterns.
  • Whether to have sex. Whether or not to have sex with your date or how quickly to engage in sex may have a very different feel after being married. You may want to jump right in there again or need to take things slowly. Listen to yourself and do what you need. Better still, stay away from it. Might just change a lot. 
  • Practice dating. Let yourself go out with people who might not be the perfect match. This allows you to get back into the swing of things with a lot less pressure to make the date go perfectly.
  • First relationship. Many experts believe that the first real relationship after your divorce is an important one for the healing process. Statistics indicate that this first relationship is very unlikely to last, but it provides you a chance to make the transition into your new life.
These will get you Back in to the GROOVE. MOVE on and enjoy your LIFE. It's too short to WASTE it away. 

My Thoughts: Trends in Sustainable Social Media



A recent article i read: Top Ten Trends in Sustainable Business, focuses on the best trends in “green business,” I’m struck by how many of the points are applicable to sustainable social media. Here are my personal top trends in sustainable social media:

1. A deeper understanding of what sustainable social media means. Sustainable social media is not about creating a Facebook page so people can find you, or tweeting your blog posts automatically, it’s about long term engagement. Sustainable social media means creating conversations, really listening to your stakeholders’ needs, bringing stakeholders into your company for their input, and creating long-term strategies for deeper two-way engagement. If you have a deeper understanding of what sustainable social media means, you’ll see the return in customer loyalty, volunteerism, deeper engagement, and a host of other actions.

2. Your employees are your secret weapon. True – they know and love your organization. Let your employees tweet, use Facebook, answer questions on Yahoo! Answers, post questions on Linkedin Groups, and more … on the organization’s behalf. They are the customer and client touch points. More and more companies are creating social media policies. You could create a social media policy for the workplace, ideally clear and simple, and as open as possible. Here are a number of collected social media policies.

3. Speaking with rather than to your customers. The beauty of social media is that it allows real conversation. That’s called Web 2.0. Your stakeholders are using social media because they are asking to be part of the conversation. Bring ‘em in! Dr. Phil asks his Facebook fans questions. I used to watch a lot of Dr. Phil's shows. Donor Tools asked its customers where they should volunteer via their blog. Where can you get the great ideas your stakeholders have to share?

4. Storytelling and social media dance the perfect tango. You have a back story. Your products, your services, and your organization have a back story too. People don’t want statistics and data, they want people, stories, and personal connections to the company. Use social media to give it to them.  What’s your story? How can you use social media to convey the story? How can you gather even more stories from the people who are engaged with your organization? Stories sustain interest, and your social media efforts.

5. Transparency is the badge of social media trust. Social media begs transparency. Don’t hide anything because there are hundreds of people who would love to know the dirt and don’t mind digging for it. If you know your organization is hiding something, or not being as forthright as it should, it will come out … Eventually … somewhere on social media. And then it will be a big mess. I read a famous story about Habitat UK. And here’s another true story: I know of a company (that i read about on the SUN online UK) that set up five twitter accounts so that the related accounts would retweet the company’s account. The same company also created a fake Facebook account to “friend” people and eventually encourage them to become a fan of the company’s Facebook Page. Fraudulent? Yep. Uncool? Totally. I’m waiting for someone to “out” them.The more transparent your organization is, the more trustworthy your social media will be. And sustainable social media is all about building and maintaining trust.

6. There really is such a thing as ROI. People will argue that you can’t determine return on investment from social media. Or return on influence. Or return on insight. I disagree. You can clearly see the effects that social media has on sales, membership, website visits, conversion rates from social media channels, online campaigns, and more. To create ROI, it’s critical to determine ahead of time what your organization’s goals are for social media. If it’s more online mentions, measure that. If it’s donations, or memberships, then track the activity through social media channels. Sustainable social media means measuring the return.

7. Create a strategy. Then follow it, and adjust it.Your approach to social media should be strategic. Without an overall strategy, you’re just throwing pasta at the wall and hoping some of it will stick...yeah go right ahead and try on your office wall or @ home with your Kids. The trend is away from individual channel approaches, towards a comprehensive strategy (as it should be). To do that, review your organizational and program goals, internal capacity, time, and level of commitment to social media. Create a social media strategy that supports your goals, and gets your organization where it wants to be. Define the channels you want to use, how you will use them, and how using each channel will help your organization meet its defined goals. Implement your strategy and adjust as needed. Sustainable social media means having a recipe and following it so that you are using social media effectively to support the company’s goals. And adjusting as needed.

8. Website integration. Social media shouldn’t stand on its own. Sustainable social media strategy means that your entire web presence (including social media profiles and activities) ARE your website. It’s not just your URL now. I’m pleased to see more integration between websites and social in the last year. Examples are Facebook’s new “Like button” that you can put on your website, the social sharing features (tweetmeme, addthis, etc), integration of YouTube within websites and the blog on the home page. Until recently, the blog was always relegated to its own page, or a separate site. To create sustainable social media, you have to integrate the social into the website, while the website should also send readers out to your social spaces. It’s all one site.

9. Fear of Failure: to succeed, you can’t be afraid to fail. Platforms change all the time, the audience becomes more savvy and jaded, and it’s a brave new world every day in social media. One day you think you understand a platform such as Facebook, and the next day Facebook changes the world. However, I’m starting to sense a fear of failure that may fossilize into a mindset as social media becomes more common. I hope not.Trying is succeeding. Trying something new, solidly based upon strategic planning, is sustainable social media. Failure teaches important lessons to you, and to us all. It’s a big social media lab right now, and we’re always on the lookout for new combination that work. Don’t be afraid to try.

10. Stakeholders are upset if you’re NOT listening. If you aren’t at least listening for mentions of your organization, key products/services/brands, then you’re missing out on the conversation. Customers are most often going to use twitter to complain and praise … and ask for attention. Set up web alerts of all types. It’s best to listen and respond. The expectation now is that you are listening. If you are not responding, little problems quickly become big ones. Listen and respond.

I think these are the big ones. What other trends are you seeing in Sustainable Social Media?

Samuel Moses Opoku-Agyemang (a.k.a. - Kwabena Poku): Started as a Business Development Manager of H.I.M. Solutions Ghana (HealthInformation Management Solutions Ghana). He has at least Five (5) years business development and events consulting experience. His areas of expertise include Digital Media Marketing, Brand Communication (Digital Media), Event Promotion, Event Production and Management Consultancy, Customer Services and Marketing Research. Samuel currently consults for various events and works full time with MGC Activ/Chilloutghana.com (A Co-Founder). He is responsible for Day-to-day operations, business development and all marketing activities. In addition, he has experience in building up networking solutions for Administrative systems for organizations, which lack such facilities.  



@MGC Activ's Chilloutghana.com, we develop and managed Sustainable Social Media for the Following 

Silverbird Ghana 
Miss Ghana 2010 
VF 020 Live 
Zain's Movietastic 
Zain's Football Mania 
Zain's 888 Service 
RockStar4000 Ghana 
chilloutghana.com 
Adom Praiz @ 10 with Cece Winans 
Y 107.9 FM
e.TV Ghana 
Happy FM Ghana 
Millers Oils Ghana
mSimps Ghana 
Miss Malaika Ghana 
The Perfume Lounge 
Sinking Sands Movie 
CheckMate Movie 
MTV Africa Music Awards With ZAIN (Road to MAMAs)
Solar Charger Ghana 

& Many MORE!!!!


4 Reasons Your Website Sucks... A paper by MGC Activ GHANA

I know, you've been working really hard on your website. You've made sure that every pixel is perfect, every menu margin magnificent, and every title titanic.  Unfortunately, it's entirely too easy to make a beautiful website that, well, sucks.

Here are four ways things can go horribly, terribly wrong:

  1. Your website isn't findable. Some of the biggest companies in the world have websites that aren't well optimized and they still get found.  Unfortunately for the rest of us, that isn't an option. This is especially a problem for gorgeous sites that are all flash and only have one page for Google or Bing to index, but many new websites don't optimize page titles or URLs--key places for telling search engines what your pages are about.
  2. Your website only displays the news about the cool stuff your company has done. Ummmm... that's nice, but if I'm a prospect, I don't care about how cool you think you are--I care about how you're going to solve my problems.  If your website only has navigation about who you are & what you do and a news feed, it sucks.
  3. Your website is so slick and cool that people have no idea where to click. It's no secret that people have short attention spans when they surf the web, so making your page so "cool" that you've hidden all obvious navigation is a really good way to increase your bounce rate.  If you only have two buttons, they had better be the best two buttons and serve your prospects' needs exactly, or they're not going to engage.  Even better, though, would be to give your prospects enough options that you can address their varying needs, depending on where they are in the research or buying process.
  4. Your website automatically plays sound. Maybe you have an auto-playing video or some funky background music, but it plays instantly. From a pet peeve perspective, this should really be #1, but it's less of a marketing problem and more of an annoyance.  Your prospects probably don't suddenly want a blasting presentation to come out of their computer speakers while they're sitting in quiet cube farms.  They'll quickly close the browser tab rather than becoming engaged, filling out lead forms, and eventually buying your product or service.

At MGC Activ Ghana, we will help you to "unsuckify" your website, by making sure it has the following:

  1. Enough well-optimized pages that people can find you
  2. How you're going to solve your prospects' problems
  3. Clear navigation & calls-to-action
  4. And for the love of everything, no automatically playing noise or video!

Taking these actions will go a very long way towards making sure your prospects stay on your site, interact with your company, and become customers!

MGC Activ GHANA 

CORE VALUES
Our core values are creativity, innovation and strategic thinking. We believe in the power of teams and promote consistent client interaction. Our team is made up of organisational development/strengthening, financial accounting, risk management and website development experts who have worked with various organisations including, centre's of learning, think tanks, auditing firms, insurance companies, financial institutions and human capital development consultancies. 

CORE SERVICES
Business Support Services
Feasibility Studies
Concept Brief
Edit, Review and Validation of Business/Concept Plans 
Business Plans (Operational Guides, Financial Plans and Risk Management Plans)
Training Toolkits, Policy and Procedure Manuals and Information Packs

SUBSIDIARY SERVICES
  • Event Planning Consultancy 
  • Event Production Consultancy 
  • Event Promotion and PR
  • Image and Corporate Outlook Services
  • Logo Designs
  • Online, Print Advertisement and Billboard Designs
  • Website Design and Development

Subsidiaries 
  • www.chilloutghana.com
  • www.eatoutghana.com

@ MGC Activ - We have developed and Managed Website projects for Organisations such as 

  • Toyota Ghana
  • Sikkens Ghana 
  • Ministry of Tourism 
  • Paloma Hotels 
  • Venture Capital Trust Fund 
  • Ghana Bar Association 
  • Media Whizz Kids
 etc etc etc 
 

For More info:

Call +233-26-4180300 or email info@chilloutghana.com 
 

Monday, September 13, 2010

Zain slashes call rates


  • Zain reduces call rates from 12 Gp to 8Gp a minute to all networks
  • No registration and no conditions

Accra, 13 September – Zain Communications Ltd, Ghana’s most affordable mobile operator has drastically reduced their call rates to all networks by a staggering 33%.  Both post and pre paid customers will wake up this morning and start making huge savings on calls on the Zain network without having to register for the service.  In addition to this, all customers will get their first eight Zain to Zain SMS’ for free.

Philip Sowah, the Country Manager for Zain Ghana commented ‘The needs of our customer is key to us at Zain and we work to develop exciting and affordable products and services.  These new rates focus on no frills affordability, we have no conditions attached to our new rates, if you use the network you will enjoy our low tariffs.’

Furthermore, the new call rate does not affect any of the ongoing promotions Zain is currently offering, which means that customers can make further savings.  The Zain 3 cool deals gives customers free night calls, preferential rates to friends and family and the payback deal where customers get bonus credit for calls received.  The Akwaaba promotion allows customers who have been inactive on the network for three months to reactivate their lines with free credit of GHC 5.  New Zain customers will also enjoy bonus credit for joining the network.  Customers can register their Zain SIM cards in a Zain shop or at one of the 14,000 registration outlets in the country. 

Tuesday, August 31, 2010

Christianity -- Christian Living - speaking in tongues - REJOINDER to COMMENTS MADE BY DR. TONY AIDOO

The issue of tongues is not new. Then again I am only embarking on this rejoinder to comments by Dr. Tony Aidoo on Radio Gold based on the fact that I am a Christian, I believe in tongues in as much as I don't speak it. Also, I grew up in a Christian home, read the Bible and still read the Bible extensively. My comments are basically from my own understanding and teachings I have received from my Father who is a Lay Minister and my Pastors at Church. 


Many well meaning people have read Scriptures that speak of an "unknown" tongue and have understood that to mean a "special gift". Some make the distinction between the "gift of tongues" and a "special prayer language".


There are many references concerning tongues in Scripture. But in every case where the term "unknown" is used, it is always in italics. The italicizing of a word in the KJV indicates that it doesn't appear in the original text, and that it is added for clarification. Unfortunately, added words sometimes cause more confusion than they cause clarification.


In the Scriptures, the term "gift" comes from the Greek word "charis". It carries the meaning, "God's influence on the heart that is reflected in the life". God, indeed, gifts diferent people for different tasks. But the main task that God influences the believer's heart toward is ministering the Gospel message to the lost. His primary goal is NOT to cause us to get all "goose bumpy" and start shouting, etc. The Holy Spirit is used of God to witness to us of Christ. Some call the "speaking in tongues" "the evidence of the Holy Ghost". There is no Scripture that indicates that speaking in a tongue (language) other than your native tongue is the evidence of the Holy Ghost.


The tongues that the Apostle Paul spoke were words that were spoken "boldly" concerning the Lord Jesus. They were words that were understood by Barnabus (Acts 9:27-29).


On the day of Pentecost, all men of all nations were gathered together. When the Apostles spoke in tongues, the men heard them speak in their own tongue(Acts 2:6-11). And that which they heard were "the wonderful works of God". Had they been "unknown tongues" or some special prayer language, these men wouldn't have had any idea what was being spoken to them. Peter stood that day and declared the Gospel to ALL that were present. Men are not saved because they speak in tongues as "evidence they have the Holy Ghost". Men are saved because they believe the Gospel of our Lord Jesus Christ.


Many rely upon the books to the Corinthians for their information concerning tongues. 


I hope this has been helpful to D. Tony Aidoo. If you need additional information, please don't hesitate to post a follow-up question. If you have additional questions, please feel free to ask me.


I hope this answers Dr. Tony Aidoo if only he is reading. 


With Love in Christ,
Kwabena POKU 

Sunday, August 29, 2010

Communication Tips: "We Don't Look at Each Other Anymore..."... My own experiences - It is what it is...

It may sound like common sense but what I’ve discovered as is that many relationship challenges, especially intimate relationships, are created in part because people don't look, really look, at one another anymore. I am saying this out of my own experiences.

Here are my own generated simple communication tips to help the two of you feel closer and more connected, along with reasons why looking at each other is so important... know that I letting you in on all of these based on MY own personal life experiences.

  • ·         Stop what you are doing and actually look your partner in their eyes when you are talking to them or when they are talking to you. Yes, we are all busy and have a million things to do but so often, we take for granted the very person who should be and maybe once was the closest to us--the person we once felt very connected to but now we are just two people living in the same house.

  • ·         Understand that when you do not look at your partner when he/she is talking or when you are talking to them, you are not honoring them and you are showing a lack of respect. Although it seems like a small thing, over time, this lack of respect erodes a relationship to the point that the two people don't even know each other anymore.

  • ·         When you don't look at one another when you are speaking to each other, your conversation is ripe for misunderstandings, assumptions and building resentment. How often have you been supposedly listening to someone as they were speaking and your mind has been elsewhere? It's far easier to be present when the other person is talking when you are looking into their eyes and it's also far easier to understand what they are saying. If you understand what they are saying, you're not going to make assumptions and you'll clear up resentments before they build and get out of control.

  • ·         It's been said that the eyes are the window to the soul. When you look in someone's eyes, you are seeing who they really are. You are able to understand them better and possibly have more compassion for that person that you might not have had if you hadn't looked in their eyes.

  • ·         When people are scared of opening to others (for whatever reason), they often don't look into the other's eyes. If you find that you are not looking in your partner's eyes (or anyone's) as they talk, begin to ask yourself why. Are you afraid of what the other person will see in them? Have you allowed yourself to over commit and are racing through your life, not really living it? Have you forgotten how to really love someone?


If you discover that you are not looking in the eyes of others who you love (friends, family, mother, father, children, spouse, partner), I invite you to ask yourself these questions and then decide if you truly want to open to a deeper relationship with that person.

Don't let your life go by on auto-pilot. Take charge and start living!

The Two Most Important Questions in Social Media Marketing


Number one: What's your objective?

Number two: How are you going to measure it?

These two questions aren't revolutionary - they're among the first questions that should be asked at the start of planning for any new project. Yet they often seem to get left by the wayside, or at the very least poorly answered, when it comes to social media marketing projects.

Question #1 is pretty straightforward, though the answers are often anything but. Some days you get lucky, and the answer is clear and concise - "increase unaided brand awareness from 10% to 15%" or "drive 20% more traffic to our new landing page." All too often however the answer is either vague - "build buzz" - or confuses the objective with the means to achieve it - "get more fans and followers!"

Don't be afraid of "why?"

In the latter case, a quick "why?" is probably in order, as in "why do you want to get more fans and followers?" What actually matters to the project owner? Do they think having lots of fans and followers is a means to getting more traffic for their web site? If so, consider resetting the objective to that, and later in your planning process evaluate building fans/followers as one of many possible tactics to achieve it.

Measurement can clarify the issue

If the response to "what's your objective" was clear and concise, "how are you going to measure it" has been largely answered. Now you can get down to the details of which measurement tools you'll use and who's accountable for tracking and reporting.

But if the stated objective is vague or confusing, then asking "how are you going to measure it?" can be incredibly liberating. It focuses the conversation around what really matters to the project owner - "buzz" for example might mean getting lots of social media mentions to lay the groundwork for a glitzy new PR and ad campaign. It might mean getting lots of positive blog posts pointing to a new landing page. Or it might mean inspiring a bunch of product reviews on all the right recommendation and e-commerce sites to influence future purchase decisions.

Who knows unless you ask, and you're setting yourself up for failure if you don't.

By asking "how do you measure it?" you force the project owner to cut through the fluffy vagueness of "awareness" "buzz" or "education" and get down to what's actually important, what the real business objective is. And by arriving at common agreement on the actual, concrete objective and exactly how and what you're going to measure, you've helped ensure the strategy and tactics you generate are driving to the correct goal right from the start.

Saturday, August 28, 2010

The Secret to Your Success....SOCIAL MEDIA

I have a secret to tell you. There is a magic bullet to having an amazingly successful business. Most people won’t tell you this because it’s too easy. It’s laughable, really. Lean in closer, let me whisper in your ear.

The secret to having an incomparably successful business is…
…Facebook.
…. I mean LinkedIn.
…..No, Twitter! The magic bullet is Twitter!
Okay, this might not be as easy as I thought.


The Magic Bullet

Dear Reader, you are smart enough to know that in order to get business people need to know that your business exists; and the single most effective way to get attention these days is by making the most of your social media options: blog, tweet, comment, share and update. Get out there and join the conversation. Engage. Contribute. Show your clients and customers that you have what they need!

LinkedIn: “The future of recruiting”

“Facebook is for fun. Tweets have a short shelf life. If you’re serious about managing your career, the only social site that really matters is LinkedIn.”

Such is the claim of Jessi Hempel, author of a recent article in Fortune Magazine entitled “How LinkedIn will fire up your career.” According to Hempel’s article, LinkedIn is the new alternative to swapping business cards—or handing out résumés.

It makes a certain sense. We live in a digital world and a global economy, and most of our interactions—even with friends who live in the same town—take place online. In a business world where success is determined by “not what you know but who you know” it helps to be a part of a community that can boast over 60 million member profiles...Now this is based on The West and parts of Africa...More than a quarter [of LinkedIn members] are senior executives.”

Where better to rub elbows, make connections and find potential clients or customers? The problem is that in spite of much asking around, I know very few people who can attribute a new job, client or customer directly to their LinkedIn account.

Facebook: Sharing a different side of yourself and your business

Facebook is where I keep things light and personal, it’s not where I go to find business. But according to Jordan Furlong in his blog post “Facebook for Law Firms,” this personal touch is exactly why I should share my Facebook profile (or at least my business fan page) with my business contacts.

Furlong’s post is aimed at law firms, but the ideas apply to anybody in business. He asserts that it is exactly the personal nature of Facebook that makes it such a valuable tool for setting your business apart from the competition… if you do it right.

“What Facebook offers [businesses] is the chance to tell a different story about themselves, or show a different side of themselves, than what is possible or appropriate to tell and show through other communication means, such as a website, a newsletter or a brochure. No [business] is really a one-dimensional creature that can be summed up completely by a corporate website… [they] are complex, multi-dimensional communities of service professionals and service offerings, and some of those dimensions are more effectively conveyed through non-traditional vehicles like Facebook.”

Furlong suggests that by using a Facebook fan page to show the softer side of your business—sharing your experience participating in a community service project, posting (tasteful) photos of your office holiday party, or talking about hobbies—you show your customers the human side of your business; make them feel like they’re not just buying a product, they’re part of a community.

Twitter: Beauty and the Beast

In my experience, Twitter is often cited as the place to interact with your clients and customers in real-time. It’s where the big boys play. A recent article on Website Magazine shares how big business such as Amazon, WalMart, Dell and others use Twitter, and the feeling you come away with is—if these guys are using Twitter, shouldn’t your business be out there too?
There’s no denying it, Twitter has taken the business world by storm. A quick Google search reveals pages and pages of articles, blog posts and books about how to use Twitter for business. Twitter’s one simple rule—140 characters—means that essentially there are no rules, which makes Twitter both a beauty and a beast. The beauty is that your small business and a huge company like WalMart start out on equal footing: 140 characters to make your mark on the world. The beast is that you’re competing with 5,367,117 Tweeters, and nothing but your wiles to get yourself noticed. It’s hard to think outside the box and get yourself noticed when there is no box.

So… What’s Your Secret?

You may think it unfair of me to end this post with a question rather than an answer, but there is no one answer. There is no magic bullet except the one you make for yourself. If you’re a conservative type with the business card and the handshake, use LinkedIn to leverage that. If your strength is your active nature and winning personality, use Facebook to bring your clients and customers into that warm inner circle. If quick thinking and clever conversation are your forte, Twitter may be just the place for you to shine.

The truth is that any of the tools mentioned in this post can help you achieve success… but the only way to do it is to put in the time. And if you’re going to be putting in the time, you may as well enjoy it. Find the tool (or tools) that makes the best use of your talents and interests and run with it.

Miss GHANA 2010

Miss Malaika Ghana txt n Win

Night of a 1010 Laughs and Music 3



Charter House, the organizers of the Night of a 1010 Laughs and Music series are set to present yet another exciting edition of the popular comedy and music series on In August this year. The night of 1010 Laughs and Music will serve exciting menu of Music, dance and extraordinary comedy.

A NIGHT of a 1010 Laughs and Music featuring Helen Paul, MC Abbey, Seyi Law with Music by Amakye Dede, Bertha & VIP.

Date: 28th of August 2010 ...
Venue: International Conference Centre Accra Ghana
Time: 8pm
Tickets: GHC 50

Available NOW @ SILVERBIRD LIFE STYLE AND CINEMAS ACCRA MALL, Charterhouse & Koala


Unwind and continue the second half of the year with a refreshed mind and with a new approach as Charterhouse presents to you a Night of 1000 Laughs and spectacular Music. It is not just going to be like any other comedy show, but a dazzling one and definitely the talk of the city

Night of a 1010 Laughs & Music

The night of 1010 Laughs and Music will serve exciting menu of Music, dance and extraordinary comedy.

A NIGHT of a 1010 Laughs and Music featuring Helen Paul, MC Abbey, Seyi Law , Klint the Drunk, Funny Face with Music by Amakye Dede, Bertha & VIP. 

Date: 28th of August 2010 
Venue: THE DOME International Conference Centre Accra Ghana
Time: 8pm
Tickets: GHC 50
Available NOW @ Charterhouse, Silverbird Cinemas Accra Mall & Koala

OR

CALL 054-3549907 for LIMITED VIP TICKETS

Unwind and continue the second half of the year with a refreshed mind and with a new approach as Charterhouse presents to you a Night of 1000 Laughs and spectacular Music. It is not just going to be like any other comedy show, but a dazzling one and definitely the talk of the city.


Losing Self-Esteem in Relationships/Marriage

Never Thought I’d blog about this at least not now but then again I guess LIFE sometimes hit the rocks and then sways you into a different direction – Self esteem …. May be I did not take it that serious but then again I regret my own actions and as hard as it may be forgive and forget I ever did that to myself.


Take Married couples or people in relationships leading to marriage in this day and age – Comments such as - “He makes me feel like a queen.” “She makes me feel so good about myself.” No, this doesn’t just happen in movies. It happens to real couples. It is the falling-in-love phase. A romantic relationship is supposed to make you feel good. So, when the relationship starts making you feel bad about yourself, there is something wrong somewhere.


I remember meeting a lady a few years ago whose husband was having an affair – trust me this Lady was and still is beautiful (for someone in her mid 40s). When the lady learned about the affair, her first words were, “Where did I go wrong?” While those words reflected her grief, I wondered if this is how people react when their spouses stray. Do people blame themselves? Unfortunately, many do. There is this underlying sense of low self esteem that makes them think they must have been wrong.


The low self esteem may also lead to depression, making the relationship worse. It is important for both spouses to understand that shaming or criticizing one another can only do harm. You may be slowly pushing your spouse to depression or killing your relationship. If you notice that your spouse is no longer the one whose amazing personality had swept you off your feet, while you may not necessarily be the reason of his/her plight, you have to make sure you do not worsen it. In fact, you have to take action. Convince him/her to see a counselor (I missed that part of my life a while ago).


It is important you become the partner you had promised to be, especially at this phase of your spouse’s life. A little help and understanding from you will make your marriage or SERIOUS RELATIONSHIP healthy and happy.

.....And I m back on the Blog

Yes, it's true. I'm back to this blog. For these past months I've been away. I'm sorry for those who stopped by and didn't find anything to read. Why was this blog silent? Well, first of all I was on a tough spot due to my studies for these past weeks. And second, hum, there is no second. I imagined that I wouldn't have much to tell, but little things did happened. I hope I can tell most of them in the next days.

Now I'm more free to write and to get back on my daily life. Take care all of you.



Night of 1010 laughs and Music

Wednesday, August 25, 2010

I WAS ROBBED AT GUNPOINT - DO NOT EVER TAKE YOUR SAFETY FOR GRANTED!


Current mood:  awake
Category: Life

Here I was last night…. I tried getting into bed, but I couldn’t sleep. I just stare at the ceiling and wonder about what happened tonight. Less than 7 hours ago, I had a gun pointed at me and  a man run off with my bag (with CASH, real CASH) in a place I would have never expected something like that to happen to me. I am going to tell you the full story in this blog. It’s not to scare you or make you feel sorry for me; I just think everybody needs to be aware of things that can happen and never take anything for granted.

I left the Barclays Bank at the Accra Mall with the hopes of meeting up with a Land-Lord and paying up my rent for a new apartment. Never had any idea or ever thought someone or some people may be following me. I thought I had everything I needed to close a rent agreement deal sealed up in my little bag. First thing I did was to call my agent and the Land-Lord, who assured me he’d be at the said apartment in a couple of minutes. This house was close to West Airport, right at the tip of Dzorwulu – which is or may just be a walking distance from the Accra Mall Barclays Bank.

I love my walks especially if I am giving the opportunity to do so hence I decided to walk for a while just to buy sometime whiles the Land-Lord and Agent made their way to the house. Little did I know someone was actually following me from the Bank through to the street right in front of the African Regent Hotel, right up to the Airport West Hotel area where I boarded a Cab because yeah I love to walk but boy … I was getting tired. Got to my destination within 1 minute, got down from the cab/taxi and within 20 meters or so walk, these idiots pulled over right in-front of me (whiles I was still on phone talking to a friend), and without saying a word I realized I was just about to be robbed and had to decide quickly what to do – Here I was with lots of cash on me running into 1000s of Ghana Cedis, my phone and my external hard-drives  - WHAT WOULD YOU HAVE DONE after seeing GUNS pulled and pointed at you in broad day light with on-lookers backing off into their respective houses – OMG!  Thought to myself, and screamed “OH SH*T I’M BEING ROBBED”. My decision after seeing the GUN – I threw the phone away into a ditch, they yelled at me for doing that and they came straight at my Bag (which if I had thrown away would have either landed me in trouble b’cos then they could have cut me or even recklessly shot me and still find the Black BAG and made away with the CASH.

They came straight to my bag as if they knew I had money in it which was why I had to ditch the phone quickly so they wouldn’t take that as well. Mind you these guys had they face fully uncovered and knew what they were looking for… Then again they coming for the bag certified my suspicion of they following me all the way from the Bank. QUESTION: Was it an insider or was it someone who just walks into BANKS, look around for people withdrawing heavy/lots of CASH and then notifying the Partner THUGS outside the Bank to trail people like me… IN ALL THINGS GIVE THANKS TO GOD. I thank GOD I was not hurt in anyway. I thank God for giving me back another chance to fulfill my purpose on this earth.

I don't want to scare anybody, but I wouldn't wish what happened to me on my worse enemy and that is even if I have a worse enemy. Times are tough. We all know the economy is bad and many people have lost or are in the process of losing their jobs. When some people are desperate, they may resort to crime. As I sit here writing this, I realize this could have been so much worse. They could have giving me a couple of cuts here and there, shot me or even beaten me up big time, or a number of other things. I thank God, they never touched me. All they wanted was my MONEY and I let them have it without a fight.
Most people think they may know what to do in situations like mine, trust me, your LIFE is worth more than someone robbing you of money and in the end killing you b’cos you fought back or tried defending yourself. I had people standing right in the middle of it as onlookers, yet they only came to my aide after the robbers had sped off on their motorbike.

Tonight also makes me realize just how precious life is. It is a gift. Tomorrow is not guaranteed, just as the quote on my home Facebook page (www.facebook.com/mtvbaseghana) states. Everything happened so fast when he pulled the gun out. I thought my life was going to be over. My Whole life played back in my head within seconds including all I ever dreamed to do on this earth that we reside in. My mother use to say "don't put off until tomorrow what you can do today." I tell you all, if you are waiting until the right time to live your dream, do something you always wanted to do, tell someone you appreciate them, etc., DON'T WAIT!!! Tomorrow may not come for you.

I must say, I am not tired at all. I feel like I just drank 3 cups of coffee. Oh well, hopefully I will make up for the lost sleep tomorrow night. 

Blessings, Peace & Light to you all and PLEASE BE SAFE. YOUR LIFE IS WORTH A LOT MORE THAN WHAT THIS WORLD WILL OFFER YOU MATERIALLY … GOD BLESS YOU AND MAKE SURE YOU SPEND TIME COUNTING ALL OF THE BLESSINGS AND SAYING THANK YOU FATHER FOR KEEPING ME SAFE.
STILL I RISE!!!!!!!!!!!!

I’d like to thank the following people for all the LOVE shown me during the hard times GOD BLESS YOU ALL

1.       Mabel Simpson (you’re the best of the Best)
2.       Barbara Yiadom
3.       Naya Sad
4.       Yaw Arhin
5.       Gloria Buckman Yankson
6.       Janet Bannerman
7.       Ernest Yankson
8.       Sefakor Gbewonyo
9.       Eric Andoh
10.   Dr. Justice Croffie
11.   Mr. Owusu Amoakohene
12.   My FOLKS (Love you)